19th September 2011
As a freelance copywriter with a successful website of my own, I am often requested to write SEO (Search Engine Optimized) content for client’s websites – and this requires a good deal more than just well written copy…
You could have the most charming,...
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15th August 2011
When sites like Facebook and Twitter arrived on the scene a few years ago, they were viewed solely as social networking tools – 21st century techno-vehicles for keeping in touch with friends and communicating quickly and easily at no cost.
However, it ...
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15th August 2011
As I’m sure you’re well aware, effective search engine optimisation is a crucial factor in any successful online business strategy. The higher up your website ranks for relevant keywords, the more targeted traffic you’ll receive.But gene...
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15th August 2011
Having worked as a freelance copywriter for a number of years now, I've written website content for a huge number of start-up businesses, and assisted them with keyword research and SEO copywriting.
And when it comes to keywords and SEO copywriting, my...
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15th August 2011
Having worked as a freelance copywriter for quite a few years now, I often receive emails from people asking me for advice on how to become a copywriter themselves.
It's a question I certainly don't mind answering, because when I was first starting out...
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15th August 2011
When it comes to making money these days, the internet is the place to be. The improved lifestyle, global reach and low-costs involved in running an online business are what make it so rewarding.
As a result, many people are now setting themselves up o...
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31st May 2011
Back when I was working as a deputy editor for a travel magazine, my editor once told me that in the week leading up to going to press, about 70% of his time was taken up working on the front cover.
“No way", I thought… “Is a front cover really that i...
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21st April 2011
When people ask me what I do for a living and I tell them that I’m a copywriter, I typically receive the same confused response…
“Oh right, great", they’ll say, pretending to know exactly what it is! Two or three seconds will pass before their curiosit...
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21st April 2011
With more and more products and services being sold online these days, businesses have started to devote greater resources to the concept of “email marketing" – the practice of building vast customer email lists that they can promote their products to…
...
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21st April 2011
For many years now, the word “content" has been a big buzz word in the world of internet marketing, and traffic generation, in particular. People now understand the role that content plays in a successful SEO strategy.
In theory, the more content you ...
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